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Thinking about Research — Short Takes (2)
The paradoxes of choice overload — another installment of Kyle Bylin’s series on the paradoxes of choice overload of cultural products (on Music Think Tank). The article uses the I-Pod as an example...
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Thinking about Research – Short Takes (3)
What is thinking outside the box? A little gem from Seth’s Blog (marketing guru Seth Godin): The decision before the decision That decision is far more important and much more difficult to change than...
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